Adding on to his long history of controversy, the wide receiver formerly known as Chad Johnson has legally changed his last name. This will presumably force the NFL to allow him to wear a jersey with "Ocho Cinco" on the back. In 2006 Chad was fined $5,000 for placing a velcro nameplate with his (self-given) nickname over his usual "C. Johnson," which was eventually ripped off by QB Carson Palmer during a game against the Atlanta Falcons. The nickname was, according to Mr. Cinco, created in honor of Hispanic Heritage Month, despite the fact that the number eighty-five correctly translates to "ochenta y cinco", not "ocho cinco" (eight-five). Some people may see it as ignorant, but I think it's a clever marketing ploy; Ocho Cinco jerseys would fly off of the shelves, entitling Cinco to a nice little bonus on top of his contract. I'm sure Roger Goodell is getting a kick out of this.
